Beauty Industry

HipDot Gets Into Gaming with Critical Role Collection

Take a look at HipDot's luxe Collector's Box, with a design inspired by Critical Role's role-playing world.

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By: Marie Redding

Senior Editor


HipDot—known for its fun collabs with unexpected companies like Girl Scouts and Reese’s, is getting into gaming with its new launch dropping today. The Critical Role collection, including its luxe Collector’s Box, features a design and makeup colors inspired by the popular role-playing game. 

The new collection marks Critical Role’s foray into beauty. The latest player in the streaming phenomenon, Critical Role, has evolved from a group of voice actors playing D&D with millions of around the globe to having their own Netflix show.

Now they created a makeup collection together around their popular “Mighty Nein” campaign.

Jeff Sellinger, CEO of HipDot Cosmetics, comments:

“The beauty and the role-playing world might not seem like they have a lot in common, but we believe that taking new perspectives is very important in order to create something truly new and exciting. We love the beautiful and fun world Critical Role has created, and it was a pleasure to recreate this world in our makeup collection.”

Sellinger continues, “With this collaboration, we are excited to merge the beauty and role-playing world in a new way…Critical Role came out the gate doing things in a way that hadn’t been seen before, which resonated with us.” 

More About HipDot’s Critical Role Collection—& Luxe Collector’s Box

The “world” is engraved in epic scenes on the makeup itself—”in detail never seen before,” HipDot’s press release states. “You can see the adventures sculpted onto lipsticks, carved into highlighters, and embossed into eyeshadows.”

HipDot’s Critical Role collection includes:

Eye of Nein Pigment Palette—-Eight character-embossed, ultra-buttery shades:  

  • Expositor: Bright white, matte – for Beauregard
  • Captain: Light gray silver, shimmer – for Fjord
  • Chainbreaker: Black, matte – for Yasha
  • Fortune: Pastel lavender, shimmer – for Mollymauk.
  • Trickster: Soft rose, gold champagne shimmer – for Jester
  • Spark: Red sangria, matte – for Caleb
  • Brave: Purple maroon, matte – For Nott
  • Nein: Purple raisin, glitter

Mighty Nein Highlighter “Catha”

Glow in the light of the brightest moon in Exandria with the Catha Highlighter, featuring incredible embossed detail of the beloved adventuring group, The Mighty Nein.

Mighty Nein Lipsticks—Shades include:

  • Lionett Wine (Berry) Aged to perfection in the heart of Kamordah.
  • Long May He Reign (Deep Purple) Honoring The Ice Spinner himself, Mollymauk Tealeaf. 
  • Moon Drop (Champagne)  Inspired by the magic and wonder brought to you by Gustav Fletching and Desmond Moondrop.
Sellinger adds,  “HipDot has become a trailblazer in the beauty industry working with all different types of brands, and being able to bring the beloved Critical Role brand into our industry has been one of the most unique experiences to date.”

HipDot’s Critical Role luxe collector’s box retails for $86 and is only available for pre-sale on HipDot’s website today through September 20th.

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